There are some very compelling reasons as to why you should employ a local web design company; not only that, there are also compelling reasons why you should choose a local web design company with all the right credentials.

How do I decide which web design company to choose?

As already indicated, look for a company with all the right credentials; these are:

• A company that has a proven track record with a substantial portfolio of work – samples from their portfolio should be posted on their website.
• A company that, preferably, takes a multi-media approach to marketing i.e. has experienced designers and a multitude of marketing options; from leaflets and business cards to strategic online promotions. In short, back-up marketing that’ll help drive custom to your website.
• A company able to create your very own business image, through clever logo design, catch phrases and good writing skills.
• A company that has in depth knowledge of the World Wide Web and all its intricacies. Your company of choice, should be able to make and manage a fully effective e-commerce site; that includes copywriting and effective Search Engine Optimisation.

There are always tricks of the trade; experienced web designers and managers know how to best exploit marketing opportunities on behalf of clients.

• A company that is helpful and prepared to offer advice. Give your prospective web designer a call, ask questions, you’ll soon get a feel as to their integrity and professionalism.
• A company that will give a free, no strings attached, quote.
• And lastly, a company that operates locally.

Ben Smith Design and Marketing of Taunton ticks all the boxes!

What are the advantages of choosing a local web design company?

Well, for starters, it just makes common sense, if you live in Taunton why would you decide to choose a web design company from Scotland or, for that matter, China? Apart from the obvious language barriers there’s a problem with familiarity; what do the Scots or the Chinese know about Taunton!

A local company will have a good feel as to what’s going on in your area. Your business, probably, first and foremost, would benefit from being promoted locally. OK, let’s take Taunton as our ongoing example.

Taunton and the Somerset region

Taunton, indeed the Somerset region, is well serviced by the Ben Smith Design and Marketing company, located in the town near Bathpool. Their site is well worth a visit, for it sets the benchmark to which other design companies aspire. The first thing to note is the amount of business they actually do for traders in the town itself. Taunton traders obviously like to deal with a reputable company that’s on their doorstep.

And there’s a reason for that!

• Ben Smith Design and Marketing understand the importance of tapping into the local market. They are a business with their finger on the pulse; the company knows what’s going on in the area. With their local knowledge, Ben Smith Design and Marketing, are more able to target a market that will be most receptive to your business’ services or products.

Ben Smith has all your marketing solutions to hand. Go online now for free advice and a free quote. Their charges are most reasonable, their results most effective!